Wellness by Choice Madison is committed to protecting your privacy and developing technology
        that gives you the most powerful and safe online experience. This Statement of Privacy
        applies to the Wellness by Choice Madison site and governs data collection and usage.
        By using the Wellness by Choice Madison site, you consent to the data practices described
        in this statement.
        Collection of your Personal Information
        Wellness by Choice Madison collects personally identifiable information, such as your email
        address, name, home or work address or telephone number. Wellness by Choice Madison also
        collects anonymous demographic information, which is not unique to you, such as
        your ZIP code, age, gender, preferences, interests and favorites.
        There is also information about your computer hardware and software that is automatically
        collected by Wellness by Choice Madison. This information can include: your IP address,
        browser type, domain names, access times and referring website addresses. This
        information is used by Wellness by Choice Madison for the operation of the service, to
        maintain quality of the service, and to provide general statistics regarding use
        of the Wellness by Choice Madison site.
        Please keep in mind that if you directly disclose personally identifiable information
        or personally sensitive data through Wellness by Choice Madison public message boards,
        this information may be collected and used by others. Note: Wellness by Choice Madison
        does not read any of your private online communications.
        Wellness by Choice Madison encourages you to review the privacy statements of Web sites
        you choose to link to from Wellness by Choice Madison so that you can understand how those
        Web sites collect, use and share your information. Wellness by Choice Madison is not responsible
        for the privacy statements or other content on Web sites outside of the Wellness by Choice Madison
        and Wellness by Choice Madison family of Web sites.
        Use of your Personal Information
        Wellness by Choice Madison collects and uses your personal information to operate the Wellness by Choice Madison
        Web site and deliver the services you have requested. Wellness by Choice Madison also uses
        your personally identifiable information to inform you of other products or services
        available from Wellness by Choice Madison and its affiliates. Wellness by Choice Madison may also
        contact you via surveys to conduct research about your opinion of current services
        or of potential new services that may be offered.
        Wellness by Choice Madison does not sell, rent or lease its customer lists to third parties.
        Wellness by Choice Madison may, from time to time, contact you on behalf of external business
        partners about a particular offering that may be of interest to you. In those cases,
        your unique personally identifiable information (e-mail, name, address, telephone
        number) is not transferred to the third party. In addition, Wellness by Choice Madison
        may share data with trusted partners to help us perform statistical analysis, send
        you email or postal mail, provide customer support, or arrange for deliveries. All
        such third parties are prohibited from using your personal information except to
        provide these services to Wellness by Choice Madison, and they are required to maintain
        the confidentiality of your information.
        Wellness by Choice Madison does not use or disclose sensitive personal information, such
        as race, religion, or political affiliations, without your explicit consent.
        Wellness by Choice Madison keeps track of the Web sites and pages our customers visit within
        Wellness by Choice Madison, in order to determine what Wellness by Choice Madison services are
        the most popular. This data is used to deliver customized content and advertising
        within Wellness by Choice Madison to customers whose behavior indicates that they are interested
        in a particular subject area.
        Wellness by Choice Madison Web sites will disclose your personal information, without notice,
        only if required to do so by law or in the good faith belief that such action is
        necessary to: (a) conform to the edicts of the law or comply with legal process
        served on Wellness by Choice Madison or the site; (b) protect and defend the rights or
        property of Wellness by Choice Madison; and, (c) act under exigent circumstances to protect
        the personal safety of users of Wellness by Choice Madison, or the public.
        Use of Cookies
        The Wellness by Choice Madison Web site use "cookies" to help you personalize your online
        experience. A cookie is a text file that is placed on your hard disk by a Web page
        server. Cookies cannot be used to run programs or deliver viruses to your computer.
        Cookies are uniquely assigned to you, and can only be read by a web server in the
        domain that issued the cookie to you.
        One of the primary purposes of cookies is to provide a convenience feature to save
        you time. The purpose of a cookie is to tell the Web server that you have returned
        to a specific page. For example, if you personalize Wellness by Choice Madison pages, or
        register with Wellness by Choice Madison site or services, a cookie helps Wellness by Choice Madison
        to recall your specific information on subsequent visits. This simplifies the process
        of recording your personal information, such as billing addresses, shipping addresses,
        and so on. When you return to the same Wellness by Choice Madison Web site, the information
        you previously provided can be retrieved, so you can easily use the Wellness by Choice Madison
        features that you customized.
        You have the ability to accept or decline cookies. Most Web browsers automatically
        accept cookies, but you can usually modify your browser setting to decline cookies
        if you prefer. If you choose to decline cookies, you may not be able to fully experience
        the interactive features of the Wellness by Choice Madison services or Web sites you visit.
        Security of your Personal Information
        Wellness by Choice Madison secures your personal information from unauthorized access,
        use or disclosure. Wellness by Choice Madison secures the personally identifiable information
        you provide on computer servers in a controlled, secure environment, protected from
        unauthorized access, use or disclosure. When personal information (such as a credit
        card number) is transmitted to other Web sites, it is protected through the use
        of encryption, such as the Secure Socket Layer (SSL) protocol.
        Changes to this Statement
        Wellness by Choice Madison will occasionally update this Statement of Privacy to reflect
company and customer feedback. Wellness by Choice Madison encourages you to periodically
        review this Statement to be informed of how Wellness by Choice Madison is protecting your
        information.
        Contact Information
        Wellness by Choice Madison welcomes your comments regarding this Statement of Privacy.
        If you believe that Wellness by Choice Madison has not adhered to this Statement, please
        contact Wellness by Choice Madison at daniel@in8dna.com.
        We will use commercially reasonable efforts to promptly determine and remedy the
        problem.